Digital Manager (m,w,d)

Objective of the position:

Responsible for defining the overall digital strategy for our commercial business, and ensures alignment as well as provides operational guidance to business units regarding digital as a core element of our Go- To- Market Strategy. Actively engaging with key stakeholders to drive digital innovation with latest technologies and ensuring a prominent digital presence that resonates with the local market and ultimately contributing to the overall success of our commercial business.

Main tasks

• Driving innovative digital aspects of omnichannel campaigns (Next Gen) and ensuring strategic, channel-ready development of digital assets
• Responsible for our digital governance/ framework and expansion of the digital portfolio in coordination with business units
• Partner with the Brand Teams to accelerate omnichannel communication and execution
• Track, analyse, and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.
• Organize training sessions to foster collaboration and digital capability uplift within the commercial teams
• Acting as a subject-matter-expert, project manager and key point-of-contact for leading and performing AZ & digital projects
• Representing Austria in regional and global forums
• Manages the IBEX digital budget

Desirable skills

• Master’s degree (e.g. MBA, Maser of Digital Marketing) or other advanced degrees related to business, marketing or digital technology
• Relevant certifications in digital marketing, digital analytics, project management (Google Analytics, Google Ads)
• At least 5 years proven work experience in a similar role in multinational matrix company and previous industry
• Excellent command in English and German (written and spoken)
• Experience in digital marketing/ omnichannel
• Technical knowledge and curiosity related to digital technologies, analytical skills and experience in dealing with analysis tools
• User Experience (UX) Design Principles
• Content Management Systems (CMS)
• Digital Analytics Tools

Nice to have

• Data Analysis and Interpretation
• Innovative AI technologies
• Excellent communication skills with solution-oriented and pragmatic way of working plus distinct “hands-on” mentality
• Strong ability to learn quickly and adapt to new and evolving methodologies, showing lifelong-learning mentality
• Strong Project – and Stakeholder Management experience

We Offer:

• Base salary for this position is € 88 744.80 per year (full-time basis)
• Participation in company success through bonus payments
• Extensive social benefits, including company pension and additional insurance
• Flexible working hours with the option for hybrid work
• Individual development opportunities

At AstraZeneca, we are more than one of the world’s leading pharmaceutical companies. We are a global, science-led, patient-focused biopharmaceutical company dedicated to pushing the boundaries of science to deliver life-changing medicines. We offer an inclusive culture where you can connect different thinking to generate new and valuable opportunities. Here, you will find a commitment to lifelong learning, growth and development for all.

Are you ready to make a powerful difference – to patients, society and our company? Join us today!

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.