【Alexion Japan】Associate Director, AL Amyloidosis Marketing

This is what you will do:
Associate Director, AL Marketing will prepare CAEL-101 (anselamimab) for launch in AL amyloidosis. S/he will develop marketing and go-to-market strategies to ensure successful commercialization. This individual will be responsible for execution of commercial launch tactics in close collaboration with Sales and other members of the business unit. The role requires partnerships with other functions including Medical and Commercial Excellence. S/he reports into Marketing Director, Amyloidosis.

You will be responsible for:
•Strategy Development – Work cross-functionally to develop AL Amyloidosis disease area and CAEL-101 (anselamimab) asset strategies. Champion the brand and rally the organization behind launch strategy.
•Launch Planning & Execution – Lead the development of detailed commercial launch tactics. Ensure flawless launch execution across Sales and Marketing to achieve revenue targets.
•Brand Management – Manage all aspects of branded communication including positioning, messaging, and channel mix. Define HCP segments and target prioritization. Lead marketing programs from design to execution.
•Customer Engagement – Engage key customers for insights, speaking engagements, and other commercial initiatives in collaboration with Key Customer Lead teams.
•Performance Analytics – Define relevant leading and lagging performance indicators. Evaluate ongoing performance and brand health. Understand market and customer dynamics behind the performance to guide the brand.

You will need to have:
•≥5 years of biopharmaceutical marketing experience in Japan
•Prior launch experience in rare disease and/or specialty care
•Deep understanding of marketing discipline from strategic and operational perspectives
•Experience in sales and/or other direct customer-facing roles
•Demonstrated ability to effectively communicate with and mobilize the field sales organization to achieve brand objectives
•Ability to translate patient needs and scientific data into commercial strategy
•Ability to guide market research projects to enable commercial decisions
•Ability to collaborate broadly and cross-functionally
•Intellectual curiosity and growth mindset
•Comfort with change and ambiguity
•Strong engagement, communication, and relational skills
•Passion for making a positive contribution to the rare disease community
•Fluency in Japanese, proficiency in English
•Bachelor’s degree in science or other relevant areas

We would prefer for you to have:
•Prior experience and customer relationships in Hematology, Cardiology and Nephrology
•Fluency in English
•Advanced degree in business and/or science (e.g. MBA, MS）

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.