Marketing Manager for Oncology Portfolios, Frontier Markets
Introduction to role:
Formulate marketing strategies, design impactful campaigns, and lead brand communication efforts. Collaborate with distributors to implement marketing activities that align with country objectives. Assess market and product potential for new launches, and spearhead pre-launch and post-launch activities. Your primary markets will include Cambodia, Myanmar, Brunei, Maldives, Sri Lanka, and Bangladesh.
Accountabilities:
- Lead the development of portfolio strategy, marketing plans, and central marketing activities for the entire Frontier Markets.
- Assess market and brand potential for RA filing; develop patient-brand funnels to gauge potential in each market.
- Oversee and track pre-launch and post-launch activities.
- Customize brand communications and detailing aids; provide product training to distributors.
- Develop business cases to support brand performance across Frontier Markets.
- Manage communications from AstraZeneca to distributors.
- Lead market research and market insight projects.
Qualifications:
- Bachelor’s degree in pharmacy or health science / MBA in relevant field.
- 6-8 years of pharmaceutical experience
- Marketing and/or commercial experience, Experience in frontier / emerging markets is advantage.
- Experience developing a strategy, Insight/Market Research and digital marketing.
- Experience managing complex projects with the internal and the external stakeholders.
- Fluent in English and able to provide brand training in English.
- Able to travel across Asia.
- Able to work with the people in the different cultures.
- Based in Bangkok, we offer relocation support for individuals residing outside of Thailand.
At AstraZeneca, we are driven by the urgency to bring our leading pipeline to millions of patients in need. Our team proudly leads the way for international markets as the fastest-growing pharmaceutical company. We set bold directions for a future where patients live longer and enjoy better quality of life. By combining new medicines with unique healthcare solutions, we address unmet needs around the world. Our collaborative culture fosters learning and development, empowering you to achieve what you never thought possible. Join us to be part of a dynamic environment where everything we do has urgency and focus, driving innovation and optimizing outcomes for patients.
Ready to make a difference? Apply now!
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.